I'm sitting here wondering what I could possibly say to force people to make this coffee cake... and I realized that other than telling you just how delicious this coffee cake is, there is nothing. Either you make it or you don't.
Entenmann's Style Coffee Cake Loaf
3 3/4 c flour
1 3/4 c sugar
1 T baking powder
1/2 t salt
Mix in a large mixing bowl and then remove 2 cups of the dry mix to reserve for later.
Now to the rest of the flour in the mixing bowl add;
1 stick butter (not margarine)
2 eggs
2/3 milk
The batter will be thick, spread this into a greased and floured pan (I use a little of the reserved flour topping mix to flour the pan). Now, you are wondering what size aren't you? Any size you want. If you use a 9X13 pan, you will have a thin cake, a 14 inch square would be nice, a 9X9" square will be a thick cake. I personally like to use a bread loaf pan. I like mine as a 'pound cake'. Spread the batter into your pan.
Now, to the reserved flour mixture add;
1 stick butter
1/4 c brown sugar
2 t cinnamon
dash of salt
Mix this together with your finger tips until it forms pea sized crumbles. Cover the entire cake with this topping. If you chose to use a loaf pan you will only use half the topping. Freeze the rest in a baggy to use on muffins at a later date!
Bake at 350 degrees - a 9X13" pan approximately 30 minutes or a loaf pan it will have to bake at least 60 minutes. I bake mine about 1 hour and 15 minutes until a sharp knife inserted into the center comes out clean.
You might be interested in these loaf pans available through Amazon;
Nordic Ware Natural Aluminum Commercial Loaf Pan, 1.5 Pound
Farberware Bakeware 9 x 5-Inch Nonstick Loaf Pan, Gray
Wilton Recipe Right Medium Loaf Pan